DAIRY QUEEN. 

Activation + Campaign

There’s a point in winter where we’re all cold, depressed, and sun-deprived. 
Let’s bring back the best parts of summer - enjoying a blizzard on a hot summer day.




PRINT


OUT OF HOME

taking over heated bus shelters in the snowiest cities



PR PACKAGE

sent to the chilliest East Coast influencers


CW: Madi Marchak
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